About us


About us




Smart AR is an innovating marketing company, with offices in Poland and Belgium. We assist organizations involved in construction, real estate, automotive and others to keep up with the fast development of marketingtools as Personalised Video, Cross Media, VR and AR. As members of an international expert team, we are excellent consulting partners to the industry. We are also very practical. Our own software specialists build applications for the different 3D devices, and complex backend according to the requirements of our customers.

At Smart AR we speak your language!


Company history


The team


Sander de vries - ceo

Since 2002 Sander de Vries has been leading several hundreds of IT projects around the world, primarily as CEO of SmartAR, Space Technology Science Group (STSG) and Vidicom. His experience and network is very helpful in recruiting the best team members for the development of Augmented Reality (AR), Mixed Reality (MR) and Virtual Reality (VR) applications. He has a great interest in the newest technical developments.


bruce lybeer - CSO

Bruce Lybeer has a broad experience in the field of sales, not only in Europe, but also in China and Taiwan. His international experience taught him to work with a wide diversity of people and approaches. He enjoys looking for the best Virtual Reality (VR), Mixed Reality (MR) and Augmented Reality (AR) solutions, together with organizations and their clients. He provides the service they need.


dmitry kolesnikov - mobile lead

Since 2000 Dima has been leading has been leading many IT projects, primarily as tech lead of SmartAR, Space Technology Science Group (STSG) and Vidicom. He has transformed the team to be prepared for the future for mobile augmented reality and mobile virtual reality.